Picture: Towfiqu barbhuiya / Unsplash
Spotting potential phishing scams
Phishing scams often target users in e-mails and text messages, including a link that redirects them to a website designed to look like the original. Scammers get a hold of private user information on the backend of these websites while users think they are making bookings on a legitimate website.
An example of this would be, in this case, a user searching for affordable hotel stays via Google. The top search result boasts incredible deals and without hesitation, a user makes a booking. Phishing websites often tweak the URL enough not to rouse suspicion at first glance. Website.com might look like Website.c0m with the websites looking identical. E-mails with generic intro texts and unsolicited links should also raise suspicion, particularly if they come from a bank or any institution or service provider.
According to Travel News Wilkins advises travellers to use two-factor authentication and stay vigilant when clicking on links. Despite the rise in scams, Booking.com is leveraging AI to swiftly identify and remove fraudulent listings. Consumer expert Jane Hawkes also urges travel providers to better educate customers on avoiding scams, emphasizing the importance of accessible contact details on legitimate websites.
ALSO READ: Women’s Day long weekend sees hotel rates surge by 40%
